Before I got on LinkedIn and started using it for business, I thought it was just for finding a new job. At best, I thought of it as sort of a virtual Rolodex. I had no clue that it is the best platform around for networking and getting new clients! That was a long time […]
How Service Businesses Can Rock LinkedIn
Most service businesses depend on slowly built up word of mouth for client acquisition. Of course, referral clients are the best. They come pre-sold on your services. But, that’s a slow way to grow or maintain your business. Not only that, it’s impossible to actually get a business off the ground through referrals. There’s no […]
How to Snag Your Next Job on LinkedIn
I’ll be honest with you. I run and business, and I use LinkedIn as a prospecting tool for that business. Having said that, I have a lot of clients who have used LinkedIn to find their next job, or conversely to find their next employee. I’ve coached a lot of people on how to do […]
End of the Year LinkedIn Clean Up Strategies
I do all of the following once a year and suggest all my clients do the same! You’ll see what I’m talking about in a second, but having a daily, monthly, and yearly routine for LinkedIn keeps my account fresh and current. Nothing is more of a turn off than a LinkedIn account that looks […]
Why You Need to Monitor Your Privacy Settings on LinkedIn
Your goal on LinkedIn is to network, right? You want people to find your profile, scan it, and hopefully reach out to you. Or, if you’ve already reached out to them, you want them to accept your connect request. If that’s not happening, LinkedIn isn’t working for you! When I take on a new client […]